The Process

From Input to Insight
in Three Minutes Flat

We built Exitura the way EIG does due diligence — methodically, transparently, and without jargon. Here is exactly how your free valuation works, step by step.

01

Enter Your Business Financials

Start with the basics — annual revenue, EBITDA or owner earnings, and your industry type. No accounting degree required. If you know your top-line revenue and what you take home, you have everything you need. Our input layer is designed for plain-English clarity. You will see live guidance on every field, with definitions and examples built right in — so you are never guessing.

$Annual Revenue$500,000
EBITDA / Owner Earnings$120,000
IndustryRestaurant / Food
✓ Ready to calculate
02

Three Methods Run Simultaneously

Unlike a single-metric estimate, Exitura runs three industry-standard valuation approaches at once: • Revenue Multiple — Business value = Annual Revenue × Industry Multiple • EBITDA Multiple — Business value = EBITDA × Industry Multiple • SDE Multiple — Business value = Seller's Discretionary Earnings × Industry Multiple Industry multiples sourced from PitchBook, NYU Damodaran, Equidam, Flippa, and GuruFocus.

Revenue
$225K
0.45x
EBITDA
$384K
3.2x
SDE
$315K
2.1x
Value Range
$191K$308K$441K
03

AI Assistant Breaks It Down

Numbers tell part of the story. Your built-in AI Valuation Assistant explains what your results mean in plain English and helps you ask the right questions. Run what-if scenarios: What happens to my valuation if I grow revenue 20%? Financial literacy is not a prerequisite — it is a byproduct of using Exitura.

AI
Your EBITDA multiple of 3.2x is typical for food service. Focus on owner independence — buyers pay a premium for businesses that do not rely on the owner day-to-day.
What if I increase revenue by 20%?
AI
At $600K revenue, your Revenue Multiple estimate rises to ~$270K. Your blended range improves by ~18-22%.
04

Download Your Professional Report

Your full report is a polished, branded PDF ready for any professional conversation — a broker meeting, a loan application, or strategic planning. Includes all three valuation approaches, key financial ratios, industry context, data sources, and a plain-English executive summary. The same depth an M&A advisor would charge thousands to produce — free.

📄
Exitura Valuation Report
PDF · Professional Grade · Instant Download
Three-method valuation summary
Key financial ratios & EBITDA margin
Industry benchmark comparison
Data sources cited (PitchBook, Damodaran)
EIG-branded executive summary

Ready to see your number?